Can fund publication work
Revenue may support research, hosting, development and maintenance.
Funding transparency
xMaat Affiliate and Commercial Disclosure
How affiliate links may fund xMaat, what commissions can and cannot influence, and how commercial links are separated from editorial rankings.
Clear principlesLocal contextOpen accountability
Purpose and scope
How xMaat may earn revenue
Some xMaat pages contain affiliate links. If a reader follows one and completes a qualifying action, xMaat may receive a commission from the operator or its marketing partner. The reader should not be charged an additional fee merely because an affiliate link was used.
This funding can support hosting, research, verification, content maintenance and design. It also creates a commercial relationship that should be disclosed clearly rather than hidden.
Core principles
What affiliate funding can and cannot do
Use these points as the practical standard for interpreting this policy.
Cannot purchase a ranking
Positions are determined by the page methodology and available evidence.
Cannot approve conclusions
Operators do not receive editorial veto power over supported findings.
Cannot erase uncertainty
A commercial relationship does not convert an unverified claim into a verified one.
Does not guarantee inclusion
A programme or link does not automatically earn coverage.
Is not required for inclusion
A useful operator may be covered even when xMaat has no commercial link.
Important detail
How commercial links should appear
- Clearly distinguish operator actions from xMaat editorial links
- Use appropriate sponsored and security attributes
- Keep responsible-gambling and material terms near high-intent actions
- Avoid presenting an affiliate destination as an independent source
- Preserve the exact approved destination and never disguise an unrelated redirect
- Recheck broken or obsolete destinations during page maintenance
In practice
Reader responsibilities
Check the destination
Confirm the operator, country and promotion before registering.
Read the terms
Offer eligibility, wagering and withdrawal conditions belong to the operator agreement.
Confirm local suitability
Accessibility and an affiliate link do not prove legal availability in every jurisdiction.
Use an affordable limit
A bonus or commercial CTA should never determine how much money a reader risks.
Report a problem
Broken destinations or misleading commercial wording can be reported through the contact page.
Related xMaat pages
Continue with the relevant policy or resource
The standards pages work together and should be interpreted consistently.